The Powerdirect call centre has outperformed all other electricity retailers in South Australia to exceed the state benchmark for answering customer calls in a timely manner.

Powerdirect answered 88.5 per cent of all customer calls within 30 seconds, according to the recently released Essential Services Commission of South Australia (ESCOSA) 2005/06 Annual Performance Report.

This eclipses the state benchmark of 85 per cent, and also tops the performances of other electricity retailers operating in South Australia.

Powerdirect Chief Operating Officer Kate Skilleter congratulated the efforts of the call centre team and the business unit leader, General Manager Retail Operations Mark Ferguson.

“We pride ourselves on delivering exceptional service to our customers,” Ms Skilleter said.

“One way we do this is to ensure that, wherever possible, customers are promptly able to speak to a real person when they call us.

“This differentiates us from many other companies today and is indicative of our philosophy that understanding our customers’ needs is as important as understanding their electricity consumption,” she said.

Ms Skilleter said the results were exceptionally outstanding as they showed a strong improvement on the previous year.

“At Powerdirect we are committed to identifying ways in which we can serve our customers better,” she said.

“The ESCOSA Annual Performance Report provides an opportunity for us to identify areas in which we can improve – and set about doing so.

“I am really proud of our call centre employees for the wonderful results they have achieved – and I am sure our customers will appreciate it,” she said.

For more information call Powerdirect on 03 8805 6600